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MOST POPULAR PRODUCTS
Our most sought-after products all in one place.  Browse our best-selling and most popular products from across all categories and trading strategies recommended by our subscribers, analysts or Schaeffer's Research Team.
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Our most sought-after products all in one place.  Browse our best-selling and most popular products from across all categories and trading strategies recommended by our subscribers, analysts or Schaeffer's Research Team.
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DIRECTIONAL TRADING
REAL-TIME ALERT
Directional Trading Alerts provide live trade recommendations during market hours focusing on directional call and put buying strategies with commentary, in-depth analysis and easy to understand graphics.
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Schaeffer’s Directional Trading Real-Time Alerts consist of conventional trading strategies based on a straight forward options purchase of a single position. With consideration to direction, volatility and quantification of risk, directional trading anticipates a move in the underlying asset that will result in a recommendation of a call or put option purchase. You will be provided with full instructions on which strike price and expiration to choose for each option trade accompanied by commentary, charting, and research notes explaining the rationale behind each trade.

Directional trading offers a fundamental approach to options buying that allows traders to take advantage of even the smallest movements in the intrinsic stock value while knowing the maximum level of risk and containing the effects of time decay. Directional trading also takes advantage of other movement characteristics in the form of short versus long term strategies, swing and trend strategies without complicating the actual purchase of the option.
 
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Advanced Option Trading
ADVANCED TRADING SERVICES
REAL-TIME ALERTS
Our Advanced Trading Alerts are real-time alerts delivered during market hours for investors looking to take their option trading to the next level and to optimize their trading decisions.
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For those who want to take their option trading to the next level. Move beyond buying simple calls and puts to open the door to higher win-rates, lower risk, and consistent profits.

By examining profit and loss conditions and other proprietary indicators, Advanced Real-Time Alerts focus on opening multiple positions to improve upon profit opportunities, holding times, investment protection or any combination of the aforementioned.  While advanced trading techniques add some dimensions and complexities, multi-legged option purchasing or selling allows traders to succeed in diverse market conditions while simultaneously suppressing risk when compared to straight-forward call and put purchasing.

Schaeffer’s Advanced Trading Real-Time Alerts accommodate evolving markets by calibrating its stances on either related positions, sectors, stocks or technique primarily in the form of credit spreads, iron condors, pairs trading, straddles or strangles.  While slightly more complex in nature, these advanced trading strategies can be used to moderate risk while maintaining consistent profit potential for investors seeking to protect their capital, making multi-legged options a more desirable approach to options trading than traditional methods.  Advanced trading is defined by its ability to capture specific trading benefits depending on the goals of the investor, regardless if the investor is seeking aggressive or modest returns.
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Weekend
WEEKEND ALERT SERVICES
Weekend Alerts are trade recommendations delivered Sundays at 7:00 PM EST. Designed for traders and investors who want to know exactly when the next recommendation will be delivered.
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Schaeffer’s Weekend Alerts range from weekly options trading to moderate holding period and more. Always delivered at Sunday at 7:00 PM these strategies provide you with everything you need to trade successfully without having to constantly watch for live alerts. This unique blend of strategies and delivery methods has made Schaeffer’s Weekend Alerts our most popular category of products. 
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NEWSLETTER PUBLICATIONS
Our award-winning publications delivered daily or monthly containing in-depth strategies, trading concepts, recommendations, market insight and other market intelligence.
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Since its inception in 1981, the Schaeffer’s Investment Research, Inc. newsletters have become some of the nation’s leading trading publications, delivering cutting edge market commentary, in-depth analysis, target objectives and holding analysis, which are delivered straight to subscribers' inboxes. Get the most important market-moving news in each issue. Schaeffer’s daily, weekly and monthly newsletters give insight on market news and provide trade recommendations. Rely on Bernie’s proven market knowledge and trading techniques and discover how to make intelligent investment decisions.
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EDUCATION & COURSES
Get started with options trading with a comprehensive, online options trading course designed to prepare you for real-world trading!
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If you are a beginner or even a seasoned investor, get exclusive access to our proprietary knowledge base of information, resources and tools to strengthen and facilitate your trading strategies.
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